Top Three Tips on how to run a successful online 50/50 fundraising raffle with Rafflebox
It might seem a bit daunting at first but the key to a successful online fundraising raffle is as simple as getting the word out as wide as possible. Simon Cusack and Dave Cheung, from the Rafflebox team, offer these three tips:
- Share, share, share.
Share the link to your fundraising campaign repeatedly on social media. Tweet it on Twitter, Post it on Facebook, email it out, send it on Whatsapp, Telegram and Instagram and share it with your stories. Personalize how the raffle affects you and the organization you are fundraising for. Tell people your story about why you care about this charity!
With some repetition your colleagues and friends and families will be more likely to sign up for a ticket. Stagger your posts so that your contacts are reminded over time, rather than overwhelmed all at once.
2) Use your existing donor list!
Add your contacts to the new platform. If they have donated to your charity before they are more likely to donate again and also more willing to share and pass the link to your raffle to their circles.
3) Let Rafflebox run your ads for you!
Budget money for ad spending on social media. Most successful campaigns spend from $200 to $2000 and up on their social media advertising budget.
Rafflebox has extensive experience running Facebook ads for a wide variety of charities. Let Rafflebox run the ads for you, and tag the right groups. You will reach people outside of your normal circles and audiences you might not have thought of and bolster your raffle into a successful campaign!